Museum renewal, towards the future
~Looking back at the Tokushima Prefectural Museum permanent exhibition~

Hiroyoshi Mima
Hiroyoshi Mima
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Hiroyoshi Mima

A permanent exhibition at the Tokushima Prefectural Museum, which reopened in August 2021. I was in charge of participatory hands-on exhibitions using 4K VR and XR such as AR, multilingualization for overseas users, and a guide system that allows people with disabilities to receive guidance in voice and sign language. .

In addition to the renewal of the exhibition, the introduction of technologies such as 4K and XR was widely covered by the local media even before the opening, and the opening was a great success.

This time, we interviewed Kenji Hasegawa, Deputy Director of Tokushima Prefectural Museum, about his impressions two months after the opening. I would like to report the record of the interview that asked for opinions towards the rest of the renewal.

*Click here for the Tokushima Prefectural Museum Permanent Exhibition Renewal Results.
NOMURA Co., Ltd. Mima Hiroyoshi (left) / Deputy Director Hasegawa, Tokushima Prefectural Museum (right)

Mima
Could you give us your frank impressions of the reopening?

Hasegawa
I wanted to give customers the impression that it had changed since it was a renewal, but it was good to hear that many people said, "I didn't think it would change so much" and "It's improved after all!" I've been trying to get these voices, and I think it's going well.

Tokushima Prefectural Museum Permanent Exhibition
(The number of exhibits before the renewal was about 4,500, but this time it is about 6,200, 1.4 times more.)

Mima
What was the reaction of other customers?

Hasegawa
I also got the word "I'm full". I was aiming to be a museum that people would visit over and over again, and I was able to exhibit a lot of materials. . In that sense, have you been able to create a “museum that customers never get tired of”?

Mima
On a different note, as the museum undergoes renovations for the first time in 30 years, how will the museum itself change as the media and educational environment change between then and now?

Hasegawa
I believe that the basic role of a museum is to see as many good materials as possible. In the case of regional museums, materials that are rooted in the area are gathered. I think that the foundation is to change the hand, change the product, see it, and reconsider the value of the region.

 

Scene during the interview

Hasegawa
Basically, there is no change in the relationship between the exhibits and the complementary explanations with graphics,
In the changing times, I think that the tools that people have, including smartphones, have changed a lot. There was an expectation that the museum would become familiar with the use of smartphones as an extension of everyday life. The same goes for all kinds of videos.

 

Measures that incorporate smartphones such as dinosaur AR also became a hot topic

Mima
What do you think about the comparison with the original exhibition?

Hasegawa
Since the original exhibition had too few devices such as video and hands-on,
You can say that it is necessary to have a kind of experience using the five senses this time.
Experiences that make use of the basics need to change, and the types of customers are also changing, so I think it is necessary to proceed based on these.

Mima
Finally, do you have any thoughts on what will make this renewal a success?

Hasegawa
This renewal should not end there. I think it's the "first stage". In that sense, I think it was a great success. As I said earlier, customers who know the past have uniformly praised me, saying, "It's changed a lot! It's gotten better!" "There is volume, but you don't get bored. There is change." This is important.

 

Tokushima Prefectural Museum Deputy Director Hasegawa

Mima
Do you have any thoughts for the future?

Hasegawa
Towards the next stage, I would like to think about making changes in the long term and moving forward.
Even if you change the inside of the case, you won't notice it. Now what do we do?
Besides, I have to review the video itself. I think it's important to verify the effects and switch fluidly. There will be more new things about AR and VR, and I think we need to keep up with them so that they don't become obsolete.
I don't have a good answer yet, but I think it's the museum's job to create the next change through trial and error.

Mima
The time I was able to ask about the situation after the opening of the project I was in charge of, as well as future issues and prospects, was very valuable. Thank you for your continued support.

Hasegawa
thank you very much.

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Hiroyoshi Mima

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